Terms of service
Acceptance
These Terms of Service (the "Terms") govern access to and use of the korum studio service (the "Service"), operated by Infographart, sole trader (micro-enterprise), registered office in Provence-Alpes-Côte d'Azur, France, SIRET 804 874 907 00012, APE code 7311Z — Not subject to VAT, Article 293 B of the French General Tax Code ("Infographart", "we" or the "Provider").
By creating an account, accessing the Service or using it in any way, you acknowledge having read, understood and accepted these Terms and the associated Privacy Policy without reservation. If you do not accept these terms, you must immediately stop using the Service.
Legal capacity. You declare you are at least 16 years old (or the minimum age required in your country of residence to consent to processing of personal data), and you have the legal capacity to enter into this agreement. The Service is not intended for use by minors.
Professional use. If you use the Service on behalf of a legal entity, you declare you are authorised to bind that entity; these Terms then apply to it.
Modifications. We may modify these Terms at any time. Substantial modifications will be notified to you by email and/or by an in-Service notification at least 30 days before they take effect. If you do not accept the new Terms, you may terminate your account before they take effect; otherwise, continued use of the Service will constitute acceptance of the modified Terms.
Use of the service
2.1. Description of the Service. korum studio is a synthetic user research tool. Based on sources you provide (product briefs, interview transcripts, Figma files, review lists), it allows you to generate panels of synthetic personas, orchestrate structured debates between these personas using methodological protocols (Devil's Advocate, Critique Round, Jobs-to-be-Done, etc.), and produce synthetic verdicts.
2.2. Account. Use of the Service requires creating an account. You are responsible for the confidentiality of your credentials and any activity performed from your account. You agree to notify us without delay of any unauthorised use.
2.4. Availability. The Service is provided "as is" and "as available". We do not warrant uninterrupted operation; planned maintenance or technical incidents may cause unavailability. The live infrastructure status is available at https://korum.studio/status.
2.5. Changes. We may evolve, add or remove Service features at any time. Substantial changes will be notified to the extent reasonable.
2.3. Prohibited uses. You undertake not to:
- use the Service for unlawful, fraudulent, defamatory, discriminatory purposes or in a way that infringes third-party rights;
- import into the Service personal data identifying third parties without an appropriate legal basis or consent;
- attempt to extract, reverse-engineer or circumvent the underlying AI models or Service security mechanisms;
- submit prompts intended to elicit illegal outputs (CSAM, incitement to hatred, privacy infringement, weapon or malware manufacturing instructions, etc.);
- impersonate a third party or use a false identity;
- use the Service to develop a competing product or service through scraping or reverse engineering;
- overload the infrastructure (DDoS, mass scraping, unauthorised automation).
Workspace and seats
3.1. Workspace. A workspace is a logical container grouping panels, segments, personas, debates and verdicts. Each member account belongs to one or several workspaces. Content created in a workspace is accessible only to members with access to that workspace.
3.2. Seats. A seat represents a place in a workspace. The number of seats may be limited based on the applicable Plan (see Section 4). Seat allocation and revocation are the responsibility of the workspace administrator.
3.3. Ownership and control. The member who created a workspace is its administrator by default. They may invite other members, transfer ownership or delete the workspace, subject to constraints described in the Service.
3.4. Workspace deletion. Deleting a workspace results in deletion of all its contents (panels, segments, personas, debates, verdicts, sources, share links). This action is irreversible after a 30-day period during which restoration may be requested from the provider.
Billing and plan
4.1. Applicable plan. As of publication of these Terms, the Service is offered in private beta on invitation. Access is restricted to users with a valid invitation code. No payment method is requested at sign-up. No service level agreement (SLA) commitment is made during this phase.
4.2. Transition to open commercial model. The transition to an open commercial model will be notified by email to existing members at least 30 days before it takes effect. Any introduction of a paid offer will be subject to prior email notification and an update of the Terms. No amount will be charged without your express consent at the time of subscription.
4.3. Updates to these Terms. Any substantial modification is notified to members by email and by an in-Service banner at least 30 days before the new provisions take effect. Continued use of the Service after that date constitutes acceptance of the updated Terms.
Intellectual property
5.1. Service and trademarks. The Service, its source code, its graphical interface, its design system (kds), its texts, its trademarks (in particular "korum studio", "korum", "kds") and its proprietary vocabulary (Panel, Segment, Debate, Protocol, Verdict, Witness) are the exclusive property of Infographart or are duly licensed. Nothing in these Terms grants you any intellectual property right over the Service.
5.2. Content you import. You retain all rights over content you import into the Service (briefs, transcripts, Figma files, reviews, etc.). You grant us a worldwide, non-exclusive, royalty-free licence, limited to the contract term, to host, process, transmit to our technical subprocessors (in particular Google Gemini) and display this content strictly for the provision of the Service.
5.3. AI-generated content. Personas, debates and verdicts generated by the Service ("AI Outputs") are produced from your content and third-party models (Google Gemini). You are free to use, reproduce and adapt AI Outputs in your internal user research activities or on behalf of your clients. You acknowledge that AI Outputs are not necessarily unique and may contain errors, biases or inaccuracies; it is your responsibility to validate them before any business decision. No AI Output should be considered a professional opinion (legal, medical, financial, etc.).
5.4. Feedback. If you send us suggestions, feedback or ideas regarding the Service, you grant us a royalty-free, perpetual and irrevocable licence to use them without compensation.
Termination
6.1. Termination by you. You may terminate your account at any time from the Account page of the Service or by sending a request to contact@infographart.com. Termination results in deletion of your account within 30 days, as well as deletion of content for which you are the sole administrator (workspaces).
6.2. Termination by us. We may suspend or terminate your access to the Service, without notice or compensation, in case of serious breach of these Terms (in particular prohibited uses listed in Section 2.3), in case of prolonged inactivity, or in case of Service discontinuation. A notification will be sent to you to the extent reasonable.
6.3. Effects of termination. Upon termination, you will lose access to the Service. Data can be exported before termination (see right to portability, Privacy Policy Section 5). Content created in a shared workspace may be retained by other members with access to that workspace.
6.4. Surviving provisions. Provisions of these Terms which, by their nature, must survive termination, remain applicable (in particular Sections 5 — Intellectual property, 7 — Governing law, and any limitation of liability clause).
Governing law
7.1. Limited warranties. The Service is provided as is. To the extent permitted by applicable law, Infographart provides no express or implied warranty as to the Service's fitness for a particular purpose, the absence of errors in AI Outputs, or the Service's continuity. Statutory warranties applicable to consumers residing in the European Union remain fully applicable.
7.2. Limitation of liability. To the extent permitted by law, Infographart's liability under these Terms is limited, for all damages incurred, to the total amount paid by you during the 12 months preceding the triggering event or, absent payment, to EUR 100. This limitation does not apply in case of wilful misconduct, gross negligence, bodily harm or breach of applicable mandatory provisions.
7.3. Force majeure. Neither party shall be held liable for a failure caused by a force majeure event (natural disasters, wars, third-party telecommunications infrastructure failures, acts of public authorities, etc.).
7.4. Severability. If any provision of these Terms is held invalid or unenforceable by a competent court, the remaining provisions shall remain applicable.
7.5. Governing law. These Terms are governed by French law, excluding conflict-of-laws rules.
7.6. Jurisdiction. In case of dispute arising under these Terms, the parties shall endeavour to find an amicable solution. Failing that, any dispute shall be brought before the competent court of the jurisdiction of Infographart's registered office, subject to mandatory jurisdiction provisions applicable to consumers.